Public relations 101

Public relations 101

Designed to help community, activist, and social economy actors communicate more effectively in the public sphere, this training course teaches the basics of public relations. In a context where visibility and credibility are essential, this training provides the necessary foundations for developing effective communication strategies tailored to social realities. Participants will learn how to define their target audiences, write clear and compelling messages, and use media and digital tools to maximize their impact. Through concrete examples, the training will help participants understand how to build beneficial relationships with the media.

Duration 1:30

Trainer: Simon Tremblay-Pepin